Case Study: SurfControl Completes Successful Global CRM Rollout
Challenge
Bring together SurfControl employees from around the world on a single CRM platform. SurfControl needed to extend CRM visibility to company management in all departments; be able to forecast sales on a global basis; measure ROI of its marketing programs; deliver global 24/7 “follow the sun” customer service & support; and instill global best practices for sales, marketing & customer support.
Solution
Document Location:
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