September 25, 2013
Learn how Nuance’s all-in approach to Salesforce enabled global sales transformation, bottom line growth and total user adoption with the least amount of disruption.
With 900 users in more than 70 countries, Nuance was able to globally deploy Salesforce and gain full user adoption in record breaking time. Their 60 day comprehensive adoption, communication, and training strategy involved continuous communication with all users. This plan took into account how each user specifically would be affected and provided an multi-media approach to education through an array of training tactics and communication avenues.
Nuance realize it is not a one-and-done project and continues to invest and iterate on the tool. In less than a year of being live in Salesforce, they have seen some pretty phenomenal results, including:
• Scalability and the flexibility to grow
• Full global visibility into sales
• 95% forecast accuracy
• 30% growth in pipeline
• 5x faster deal approval
As Nuance has shown, an ongoing adoption strategy has many moving parts. You must have a multi-media and multi-channel communication approach to all users. Although many people invest in one piece of a training strategy, below shows that the majority of companies are not investing in a full-circle, comprehensive and ongoing change management strategy.

*Annual benchmarking survey of global Salesforce customer base
Listen to the webcast now to hear the full implementation and adoption strategy.
