Enterprise cloud software powerhouse Salesforce has introduced a set of new handy mobile-centric services for developers using Heroku and Force.com, the two platform-as-a-service (PaaS) providers under the Salesforce Platform banner.

The huge growth opportunities for PaaS providers like Force.com and Heroku and the muscular rise of native mobile apps are no doubt pushing Salesforce to reach out more frequently than ever to developers who might use its platform services and build for mobile. Salesforce already places a heavy emphasis on mobile apps and mobile access to Salesforce data, but this new move powers up its tools focused on enterprise developers.

First up, Salesforce now offers open-source “packs” that are designed to let JavaScript web developers build HTML5 or hybrid mobile apps. These packs give devs access to Salesforce Platform “REST APIs” through three JavaScript frameworks: AngularJS, Backbone.js, and jQuery Mobile. Ideally, it makes a web developers’ life easier if he or she wants to develop on mobile as well.

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