July 18, 2013
Salesforce.com Wednesday launched two add-on solutions that leverage its CRM platform to make finding client data as easy as searching for a restaurant on Yelp.
The add-ons, called Data.com and Work.com, are integrated with the San Francisco-based company's Sales Cloud platform and are packaged as the Sales Performance Accelerator, which is accessible across devices.
Data.com includes targeted lead, customer and business data and is aimed at shortening sales cycles and improving win rates.
Work.com is for managers to motivate and coach sales reps, while also providing feedback, to create top performers. It allows them to track specific goals and give sales teams what they need to be successful, said Brigette Donner, Sales Cloud director of product marketing.
