Bluewolf today announced that its customer HID Global is better serving its OEM, distributor and integrator customers due its successful Salesforce CRM implementation.

NEW YORK, NY-- Bluewolf (http://www.bluewolf.com) today announced that its customer HID Global (http://www.hidglobal.com/), the trusted leader in solutions for the delivery of secure identity, is better serving its OEM, distributor and integrator customers due its successful Salesforce CRM implementation. The complex deployment utilized Bluewolf's Agile Business Transformation Platform to develop a custom system that supports the distinct sales strategies and models across the company's four different business segments, while maintaining a single system of record.



"We now have a system that further encourages proactiveness with our customers because our sales team has all of the information it needs at its fingertips to address customer needs," said Tony Ball, senior vice president, Identity and Access Management (IAM), HID Global. "Bluewolf has helped us to build a strong foundation to more proactively predict the needs of our customers and deliver on our Genuine HID mission to provide customer value."



"Bluewolf's agile methodology was a direct fit for the requirements of HID Global's complex implementation," said Len Couture, director, CIO Practice, Bluewolf. "This wasn't only about implementing technology; it was about defining the business processes that provide the foundation for the company's future and achieve Agile Business Transformation. We feel that an organization's ability to quickly evolve their business and sustain iterative innovation is a competitive advantage."



CRM for Complex Channel Sales



HID Global's growth and acquisitions over the years had resulted in an accumulation of a wide variety of technologies and processes to manage customer information across the company. To capitalize on growth opportunities in its business, it embarked on a massive CRM implementation across its sales, marketing, technical support and customer service groups that was driven by the need for a single and consistent view of its customers.



HID Global selected Salesforce CRM, and Bluewolf, with its team of salesforce.com consulting experts, to lead the CRM implementation after the confidence it found in the company during its competitive selection process.



The global implementation took place in just five months. Bluewolf's Agile Business Transformation Platform was critical to the success of the custom deployment as the implementation was not just about technology, but also about defining unique sets of business processes to support the distinct sales strategies of its Identity and Access Management (IAM) and Identification Solutions (IDS) businesses now and through the company's future growth.



The resulting solution supports the company's need for a transparent view of its channels in order to avoid conflicts and provides a coordinated way to drive targeted communications. It also enables its support organization to log customer issues in a single, common system and communicate them across its support community in order to share knowledge and analyze impact across the channel and geographic regions.



"The implementation of this system marks a major evolution for our sales organization and one that we were ready to go through," said Ball. "The feedback we've experienced so far has been highly positive. It's been a win-win for our sales team, management and IT organization."



The system also provides the new framework the company's IDS group needed to guide its sales team through its move to a channel focused business development strategy. Bluewolf worked with the IDS group to develop and integrate strategic sales and channel models into the Salesforce system, including the ability to identify new target accounts and create a funnel of the specific steps for a salesperson to develop the customer over time.



"The transformation of the IDS business was the driving factor behind our Salesforce implementation," said Mark Scaparro, senior vice president of sales and marketing Identification Solutions (IDS) at HID Global. "The future of our business -- our new customer, channel and product growth is being driven out of this program -- and Bluewolf played a key role in helping us make it happen."



Business Results



HID Global now has a single system of record of it customers that also supports the transformation taking place across its different business units.



Overall benefits achieved include:

• The sales team is benefiting from the ability to collect and share information across different business segments.
• It has improved its timeliness in decision-making for customers through improvements in managing bid opportunities.
• The IDS group has been able to direct its sales organization in beginning to implement its new channel building strategy and monitor its effectiveness in real-time.
• Technical support teams now have a way to capture and analyze customer issues in a common system and share that knowledge internally to improve how it services customers.
• Management is better enabled to measure and provide transparency into the effectiveness of its sales organizations and the effectiveness of channel programs due to the system's integration with its back-end financial systems.

About HID Global

HID Global is the trusted source for secure identity solutions for millions of customers around the world. Recognized for robust quality, innovative designs and industry leadership, HID Global is the supplier of choice for OEMs, system integrators, and application developers serving a variety of markets, including physical and logical access control, card personalization, eGovernment, cashless payment and industry and logistics. Headquartered in Irvine, California, HID Global has over 1,700 employees worldwide and operates international offices that support more than 100 countries. HID Global is an ASSA ABLOY Group brand. For more information, visit http://www.hidglobal.com/.



About Bluewolf

Bluewolf is a global pack of experts committed to partnering with clients to attain agile business transformation. Only Bluewolf can bring 10 years of best practices to every project and guarantee its success. The company is distinctly positioned between classic management consultants and breakthrough technical designers -- its world-class portfolio proves its ability to match its agile methodology with unparalleled vision. From demand generation to close, channel strategies to customer care, Bluewolf helps clients attain efficient, responsible business performance gaining the label of tomorrow's business standard. Bluewolf has extensive experience with implementing cloud computing solutions for thousands of salesforce.com customers. Bluewolf clients include, Time Warner Cable, ADP, Dow Jones and Company, United Way, Chevron and more. For more information, visit bluewolf.com. To view client success stories, visit http://www.bluewolf.com/tv/. Join the conversation on Bluewolf Twitter and Bluewolf Facebook.

About Bluewolf

Bluewolf is a global pack of experts committed to partnering with clients to attain agile business transformation. From demand generation to close, channel strategies to customer care, to IT resourcing and remote managed services, Bluewolf helps clients attain efficient, responsible business performance gaining the label of tomorrow's business standard. Bluewolf has extensive experience with implementing Cloud computing solutions for thousands of customers. Additionally, Bluewolf Remote DBA is the leader in US-based 24x7 infrastructure support and utilizes CloudView, Bluewolf's cutting-edge monitoring technology for both traditional environments and infrastructures housed on Amazon Web Service's Cloud platform. Bluewolf clients include, Time Warner Cable, ADP, Dow Jones and Company, United Way, Chevron and more. For more information, visit bluewolf.com. To view client success stories, visit bluewolf.com/tv. Join the conversation on Bluewolf Twitter and Bluewolf Facebook.