INFOGRAPHIC: Investigating attitudes to customer service in the UK & US

March 6, 2014

The notion of “loyal customers” doesn’t mean what it used to. While they used to stay with a company through thick and thin, loyal customers today refer to those who return at all. Consumers are now privy to an unlimited supply of information on the internet, an ideal platform to discover and switch to new providers if desired.

Throughout 2013, NewVoiceMedia carried out an in-depth investigation into attitudes surrounding customer service in the UK and US. The findings offer a compelling view of the consequences of poor service: billions of customers transfer between businesses every year following a bad experience. In which country are people quickest to switch? Where are they most impatient and most likely to broadcast their frustrations on social media? Check out this infographic and download the free research reports to find out more.

In today’s competitive global marketplace, businesses that understand customers’ reasons for switching possess a key strategic advantage to implement improved customer service and customer retention -- ultimately resulting in increased sales and profit. The bottom line: engaging the social customer nowadays is paramount to driving profitable growth. To learn more about engaging your customers, download Bluewolf's free guide: Empower Your Agents to Engage Your Customers.

 

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