Four tips to thrive as 2012 brings the "singularity" of biz tech

December 16, 2011

Perhaps the term "revolution" is so overused in business that we have difficulty recognizing the gravity of the changes taking place. The revolution Thomas Friedman identified isn't marketing speak -- fundamental rules of business are being rewritten by technology. Business technology may not overtake human intelligence (as proposed by singularity theory), but it is creating an ability to collaborate that is unprecedented in human history. If innovation is the child of collaboration, we're going to see some seriously wild stuff. Companies you previously thought were bullet proof will face existential threats, and ideas you dismissed as absurd will make billions. Will the future be good or bad? It depends on your company's agility. Those who adapt will swim, while those who cling to old habits may sink. So try to keep an open mind, and prepare for the following:

Tip one: knowledge retention will become more important than talent retention
Leaders are freaking out about holding onto their best and brightest as the job market picks up. Let me save you some agony by telling you that a lot of your best people are going to leave no matter what you do, if for no other reason than demographic forces -- such as baby boomers retiring en masse -- will ensure a volatile workforce.

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