In this article for Business 2 Community, CEO Eric Berridge discusses how to create exceptional customer experiences.

Customer service complaints have been around for millennia—just take a look at this detailed inscription from 1750 BCE regarding copper ingots—but our response to them has shifted completely. While the merchant on the other end most likely had a good laugh over the irate message, today it would ring an alarm bell loud enough to get the C-suite’s attention.


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