Challenge

The challenge for Bluewolf was to arm Hasler’s partners with a custom CRM solution that makes them more competitive. Additionally, Hasler sought to increase market penetration across all markets, create a solution that works well for both large and small partners, provide a consistent framework, but allow partners flexibility to customize the solution for their individual businesses, and provide for privacy and ownership of customer data at a partner level.

Solution

Bluewolf delivered two custom CRM solutions using the Force.com Platform. Bluewolf’s experience and national footprint were critical to the project’s success. The organizations went from signed contract to go-live with both systems in less than 6 months, and two training options (3-day and 5-day) were built to be delivered at partner sites.

Results

Solutions were quickly adopted by Hasler’s partners. Hasler is increasing its future investment in the dealer program and Salesforce Platform. Many of the largest and key partners committed to the solution in first 6 months. Hasler forecasts that 50%+ of the dealer sales force will be live with the solution within the first year. Additionally, dealer productivity and accountability has improved.