Social media has become an increasingly important way for employees to collaborate with one another. At the same time, individual social profiles now often serve as advertisements for a company to outsiders, showing off what its team members have to offer potential clients. With this in mind, global consulting firm Bluewolf launched a campaign to get its employees more engaged on their social networks. Through a combination of education, gamification, and tangible rewards, it got its workers collaborating with one another while showing those outside the company the kind of creative thinking that was happening inside the company walls.

This effort began last year, as the leadership at Bluewolf, a company which helps other organizations utilize cloud technology and tools to enhance company processes, wanted to see how their own employees could improve their own use of social media. 

READ MORE>>