Bluewolf recently launched The State of Salesforce. This annual review shares the insights we learned from compiling hundreds of surveys from salesforce.com customers. With this report, organizations can separate the marketing hype from reality, see how the best companies are using Salesforce, and create a custom roadmap for 2014.

When developing this year’s State of Salesforce our goal was to create a useful tool for participants to leverage in 2014 and beyond. This year we collaborated with MIT Sloan School of Business to help us design a holistic survey and deep dive into the data. The result: 28 pages of statistics, trends, and insights into all things Salesforce. Additionally, we included an interactive benchmarking tool so salesforce.com customers can measure themselves against the market, and roadmap their resources for 2014.

About the State of Salesforce Benchmark:

Want to know where others are investing when it comes to Salesforce technology? Do you think you could be innovating more?

With the State of Salesforce Benchmark, customers can quickly benchmark their usage and investment in salesforce against leading salesforce.com customers, and identify opportunities for innovation in the areas of:

• Technology (see sample question)
  • 2014 technology budgets
  • Licence, product, AppExchange investments
• Platform Innovation
  • On premises vs cloud investments
  • Custom development and mobile
• Investment in People
  • User engagement
  • Training and certification
• Governance
  • Release cadence
  • Governance Boards
• Customer Engagement
  • Productivity vs. customer engagement
  • Customer knowledge sharing

The State of Salesforce Benchmark is an excellent tool to identify innovation opportunities, spearhead budget conversations, and provide best practices for industry pain points.

Personalized Report of Findings

With each State of Salesforce Benchmark, participants receive a personalized report of their findings. This report contains a score based on their responses and provides recommendations for next steps.

Click here for a sample report.

With 2014 planning in full force, this is simple yet powerful tool to aid in your decision making and budgeting conversations. Check out the State of Salesforce Benchmark or read the full report.