The IT Revolution is compelling industries and 100 year old companies to make the shift and quickly. Why? So they can do more faster, more accurately and serve their customers better. Not bad goals to have, right?

In our success story for Gates Corporation, their complex sales operations reached a point where they no longer could efficiently generate metrics on customer interactions. The sales personnel could not easily view the status of leads. The deficiency delayed the time it took to close many deals.

“We needed a CRM system that would allow us to establish worldwide standards, but which also featured the ability to customize processes for each region,” said Karl Moritz, Senior Vice President for Gates Corporation. “This was particularly challenging with offices in several continents. Cultures and processes vary widely.”

Imagine operating in five continents and blindly going about your sales, inventory and supply chain management processes. Steve Jobs would not approve! “A business is not only as strong as its next idea. Apple’s Steve Jobs reminded us that business sustainability depends on a company’s ability to project its worth far into the future - Chris Chiappinelli.”

With Bluewolf’s proven Blueprinting roadmap process, Gates gained an understanding of each region and local area’s requirements. They were also able to plan a scaled approach to each release, backed by a solid training plan and support. Today, Gates’ senior management is able to see real-time customer interactions with a 360 degree view on leads and the status of each. The company is now more efficient in nurturing their prospects and has accelerated their account-opening process. They are prepared to scale and sustain their business in the next 100 years. Read the entire case study.

Was this helpful for you? Are you leading your company’s business transformation and need some tips on how to jump start the process? We have more success stories to share!